DOW / DRUKPOL.FLEXO / RB
Collaboration on recyclable polyethylene packaging for “Finish” detergents successfully piloted for retail
The three companies partnered to create a new stand-up PE pouch for “Finish” dishwasher detergent (Photo: Reckitt Benckiser) |
Dow (Midland, Michigan / USA; www.dow.com), fast-moving consumer goods company Reckitt Benckiser (RB, Slough / UK; www.rb.com) and Polish converter Drukpol.Flexo (Nowy Dwór Mazowiecki; www.drukpolflexo.pl) have jointly created a resealable plastic pouch designed for recyclability and end-of-life disposal into existing recycling streams.
The stand-up pouch, which uses Dow’s polyethylene films, was made for RB’s “Finish” perfume-free dishwasher detergent line. The three companies developed the mono-material packaging made from PE that they said can be produced on existing equipment and enable extra functionalities like zippers, easy opening and the right mix of stiffness and flexibility. Dow had tapped into its portfolio including “Affinity” polyolefin elastomers as well as “Dowlex” and “Agility” PE.
RB said the new packaging is supported by existing recycling waste management systems and is lighter in weight, thus helping to cut transportation costs and emissions. Dow will be exhibiting the packaging at the upcoming “K 2019” (www.k-online.com) in Düsseldorf / Germany from 16-23 October.
The stand-up pouch, which uses Dow’s polyethylene films, was made for RB’s “Finish” perfume-free dishwasher detergent line. The three companies developed the mono-material packaging made from PE that they said can be produced on existing equipment and enable extra functionalities like zippers, easy opening and the right mix of stiffness and flexibility. Dow had tapped into its portfolio including “Affinity” polyolefin elastomers as well as “Dowlex” and “Agility” PE.
RB said the new packaging is supported by existing recycling waste management systems and is lighter in weight, thus helping to cut transportation costs and emissions. Dow will be exhibiting the packaging at the upcoming “K 2019” (www.k-online.com) in Düsseldorf / Germany from 16-23 October.
01.10.2019 Plasteurope.com [243534-0]
Published on 01.10.2019