CHINA GWELL MACHINERY
New electric servo system blow moulding machine displayed at “K” / Fifth production plant to open in 2014 / Plans to double turnover by 2016 / Plasteurope.com exclusive interview
On the sidelines of the recent “Sino-German Business Forum”, hosted by Plasteurope.com at "K 2013", our editors had an opportunity to talk exclusively with a representative from China Gwell Machinery (Suzhou; www.gwell.cn), a leading Chinese plastics machinery manufacturer. The company displayed its latest electric servo system blow moulding machine at the mega trade fair.

Gwell has come a long way from its humble beginnings 16 years ago, when the company only manufactured screws with just twelve employees. Today, its workforce exceeds 3,000 employees, who are engaged in the manufacture of assorted machinery used for pipe, sheet and profile extrusion; recycling extrusion; calendaring as well as the manufacture of screws and barrels. Also part of its portfolio is the electric servo system blow moulding machine shown at “K”.

Privately owned, Gwell’s annual turnover stands at about USD 500m (EUR 366m). Pipe extruders account for about 35% of the business, followed by sheet and profile extruders at 30% and recycling extruders at 15%. Calendars, screws and barrels account for another 15%, with blow moulding machines representing the remaining 10%. Thanks to a flexible manufacturing policy, Gwell said it produces machinery to meet individual customer specifications, adding that almost all of its machinery is, in fact, “customised”.

The company turns out more than 100 extrusion lines at its 16,000 m2 plant in Suzhou. Aside from the main plant, it also operates manufacturing facilities in Shanghai, Dongguan (Guangdong Province) and Ningbo (Zhejiang Province). In addition, Plasteurope.com was told that Gwell is building a new plant in Changzhou, Jiangsu Province, which is scheduled for completion in 2014.

In terms of sales, some 20% of Gwell’s output is sold across Asia, excluding China. The Americas account for 15% of company business while the Middle East constitutes yet another 15%. Accounting for 10% each are the EU and Russia, including the former CIS countries. The remaining 30% of output is sold in the domestic market.

Speaking to PIE, a company representative said Gwell recognises the weakness of China’s plastics machinery sector, adding the group is determined to break away from the stereotype of inferior quality by striving to become a world-class player. Thus, instead of breaking apart imported machinery to emulate its components, Gwell is drawing on the expertise and experience of consultants from Korea and Japan and is also recruiting and developing local talent. The new plant in Changzhou is considered the embodiment of a company culture built on a capable workforce as well as processes that ensure efficiency and consistency, and – by implication – quality.
23.10.2013 Plasteurope.com [226644-0]
Published on 23.10.2013

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