Recycling specialist Axion Polymers (Salford, Manchester / UK; www.axionpolymers.com) is urging companies to incorporate more recycled polymers in new goods. Director, Keith Freegard, says: “Engaging with product specifiers and designers to make them recognise the clear environmental, economic and sustainable benefits of using recycled plastics is essential if we are to increase the uptake of recycled content in new items.”

Freegard will be speaking at "Replast 2013", the British Plastics Federation’s (BPF, London; www.bpf.co.uk) annual plastics recycling conference on 6 November – see Plasteurope.com of 15.07.2013.

He says designers have an important part to play in driving the use of recyclate in a product’s development process and they should “challenge the norms” with clients to encourage greater uptake. “There’s enough good quality recycled material out there now for organisations to demonstrate their commitment to sustainability,” Freegard adds.